Creating the perfect pair of jeans has been a challenge for most companies. Not only does the product have to be dependable and affordable, but the advertisement for it has to be creative.
Here are some advertisements that show a greater sense of creativity, but also kept the originality of jeans.
For this Monte Carlo Jeans advertisement, two pages are stuck together in a magazine. When the reader opens the page, the jeans on the other page gets “ripped” in different places and shows their new Rip-Off collection.
Source: Ads of the World
Instead of aiming for a hip, young market, Wrangler decided to go the old-fashioned route. The patch in the left corner says, “Cut by cowboys, for cowboys”.
Source: Ads of the World
Simple yet amusing, Colin’s shows one way of getting noticed in a pair of their designer jeans.
Source: Ads of the World
Provocative? Check. Ad about environmental awareness? Check. With their “Global Warming Ready” ad campaign, Diesel shows how their Italian-made jeans fit in a climate changed-world. If you look closer, you might notice they are not on any ordinary island.
Source: Gristmill
With the use of a large white arrow pointing downwards, Je*s Jeans Stores was able create an image that probably caught everyone’s attention. At the bottom of the arrow it reads, “At this moment, your bum is completely exposed. If it were in a pair of sexy jeans, it would attract attention all the time!”
Source: Ads of the World
What do you think of these advertisements?
Do you think it could be difficult to sell designer jeans without the use of provocative images?
Which one would influence you the most to buy a pair of jeans?
Joshua Khan
Sports and Lifestyle Tech Writer
InventorSpot.com
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hahahah LOVE the last one.
Submitted on June 24th, 2008 by Anonymoushahahah LOVE the last one. although pretty sure you'd be seeing some unpretty sights throughout the day!
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